Designing a Seamless Logistics App
The platform was created to streamline logistics operations, providing seamless access to real-time tracking, route optimization, and inventory management tools, enhancing efficiency across the supply chain.
Birmingham, United Kingdom
2019
Logistics
Problem Statement
Simplifying and enhancing the logistics and delivery experience for customers while ensuring seamless operations for vendors.
Solution
A robust, user-friendly app that streamlines logistics, improves efficiency, and boosts customer satisfaction.
60%
Improved onboarding process
40%
Conversion Rate
95%
User Satisfaction
Design Process
Research and Discovery: Conducted market analysis to identify pain points in the logistics industry and benchmark against competitors.
Design Phase: Created wireframes and prototypes focused on intuitive navigation and functionality.
Development: Collaborated with developers to implement features such as real-time tracking, vendor dashboards, and an integrated payment system.
Testing and Feedback: Conducted rigorous usability testing to refine the app based on user feedback.
Conclusion
The Mekado Logistics app successfully meets the needs of both customers and vendors by providing a modern, efficient, and reliable logistics solution. The app's launch has positioned Mekado Logistics as a leader in its market, setting new standards for convenience and operational excellence.